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  • Tags: SOCIAL MEDIA

PENGARUH PROMOSI, SOCIAL MEDIA DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN
(Studi Kasus Pada Konsumen Allbaik Chicken Padang Harapan Di Kota Bengkulu)

ABSTRACT
The purpose of this study was to determine the effect of promotion, social media and word of mouth factors on purchasing decisions. A case study on consumers of Allbaik Chicken Padang Harapan in Bengkulu City. This research uses descriptiveā€¦