Browse Items (683 total)

  • Collection: Manajemen

PENGARUH PROMOSI, SOCIAL MEDIA DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN
(Studi Kasus Pada Konsumen Allbaik Chicken Padang Harapan Di Kota Bengkulu)

ABSTRACT
The purpose of this study was to determine the effect of promotion, social media and word of mouth factors on purchasing decisions. A case study on consumers of Allbaik Chicken Padang Harapan in Bengkulu City. This research uses descriptive…

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PENGARUH KUALITAS PELAYANAN INTERNET BANKING TERHADAP KEPUASAN NASABAH DAN LOYALITAS NASABAH (Studi Pada Nasabah PT. Bank Negara Indonesia, Tbk KCP Ketahun Kabupaten Bengkulu Utara)

ABSTRACT
This study aims to determine 1) the effect of internet banking service quality on
customer satisfaction, 2) the influence of internet banking service quality on customer loyalty
at PT. Bank Negara Indonesia, Tbk Bengkulu Branch. This…

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PENGARUH KUAITAS LAYANAN, HARGA, DAN LOKASI TERHADAP KEPUASAN KONSUMEN (STUDI KASUS PADA BAKSO MERCON BU’YAN)

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PENGARUH BRAND IMAGE, BRAND TRUST DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN SEPATU NIKE

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PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN SABLON HEADMOST BENGKULU

ABSTRACT (English)
This study to know the Effect of Product Quality and Service Quality on Consumer Satisfaction With Bengkulu Headmost Screen printing. Either partially or simultaneously. There ware several factors that will be discussed in this…

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PENGARUH KINERJA DOSEN DAN KUALITAS LAYANAN ADMINISTRASI AKADEMIK TERHADAP KEPUASAN MAHASISWA DI UNIVERSITAS MUHAMMADIYAH BENGKULU

ABSTRACT
The performance of lecturers and the quality of academic administration services indirectly have an effect on students’ satisfaction. This study aims to determine whether there is an effect of the lecturers’ performance and the quality of…

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PENGARUH HARGA, KREATIVITAS, DAN INOVASI TERHADAP MINAT BELI PELANGGAN (STUDI KASUS PADA PELANGGAN TOKO SHEREN HIJAB BENGKULU)

Abstract
This study aims to determine the effect of price, creativity, and innovation on
customer buying interest (a case study of the customer of the Sheren Hijab Bengkulu
shop), either partially or simultaneously. There are several factors that…

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PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN TIKET BIOSKOP BENCOOLEN XXI

ABSTRACT
This study aims to determine: (1) the influence of service quality on purchasing
decisions for Bencoolen XXI cinema tickets, (2) the influence of price on purchasing
decisions for Bencoolen XXI cinema tickets, (3) the influence of service…

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PENGARUH DISIPLIN KERJA TERHADAP KINERJA GURU DI PONDOK PESANTREN DARUSSALAM KOTA BENGKULU

ABSTRACT
This study aims to determine how much influence work discipline has on teacher
performance at the Darussalam Islamic Boarding School in Bengkulu City. The
type of research used in this study is quantitative research, where in this study…

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PENGARUH PANDEMI COVID 19 TERHADAP
AKTIVITAS PEREKONOMIAN PASAR
TRADISIONAL MODERN KOTA BENGKULU

Pandemi Covid 19 yang terjadi sejak awal tahun lalu telah mempengaruhi
perekonomian global termasuk Indonesia diantaranya mempengaruhi aktivitas jual
beli, menurunkan daya beli masyarakat hingga pasar yang menjadi sepi
pengunjung .
Penelitian ini…